iPhone based Marketing and Corporate Recruitment apps

The Brief

Gourmet Pixel have worked with AVON on two mobile apps, the first to accompany the "Love your Lips" marketing campaign, the second for data capture within a recruitment drive.

The Process

With both apps Gourmet Pixel worked closely with the teams at AVON, within tight timelines. The client supplied brand guidelines which we used to shape the designs, making sure that it matched the style AVON are known for. For the recruitment app we had to integrate deeply with the existing business systems used by AVON.

Features

Both apps had very different features and target markets, yet both had to capture data within a fun and beautifully designed app.

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Social Sharing

The 'Love your Lips app allows users to share their personal message via social networks.

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Customisation

The app allows users to create personalised messages draw in lipstick on a mirror.

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Remote Data

The recruitment app allows reps to capture information from potential new recruits.

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Offline Access

Data captured is stored locally on the mobile device, uploading once a network signal is available.

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Location Tracking

The app allowed AVON to track locations of recruitment data captured during the campaign.

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Information

As well as information on the suggested meanings of lip shapes, the app contained product information.

"Gourmet Pixel was quick to respond to our unique needs and completely understood the quirkiness and character of the resort, delivering a system that reflected the personality of our organisation."

Robert Speirs
Group Marketing Manager, Virgin Limited Edition

Virgin Limited Edition

Knockabout Sports